Transforming Business Through Innovation and Inspiration

In this episode of "Behind the Numbers," our host, Dave Bookbinder, engages in a compelling discourse with Rich Kirkpatrick, author of "Mind Blown: Unlock Your Creative Genius by Bridging Science and Magic." Together, they explore the vast landscape where creativity intersects with the corporate universe.

Throughout the conversation, Kirkpatrick shatters the widely held belief that creativity and business live in separate spheres. He emphasizes how leadership and innovation are tied deeply within an extensive, systematic process. We journey with them into the profound phases of creative exploration - discovery, development, and delivery. An impactful dialogue unveils before us, demonstrating how breaking free from conformist constructs and tapping into the realm of imagination can stimulate creativity in business.

Kirkpatrick provides invaluable insights into the captivating interplay between science and magic within creativity. He highlights the transformative power that creativity can invoke when effectively integrated into business. He deciphers the importance of empathy, vision, and intentionality in fostering a culture of innovation, pointing out that embracing creativity can lead business leaders towards exceptional growth and profitability.

We conclude with Rich's invaluable advice aimed at nurturing creativity in personal and professional settings. Whether it's understanding which facet of creativity they lean towards - the 'robot' or the 'wizard' - or even discovering the lessons from the opposite style, viewers are sure to glean a wealth of knowledge. This riveting episode is a treasure-trove for anyone looking to channel their creative genius for personal & professional advancement. Prepare to transform your business approach through the power of innovation and inspiration.

About the Host:

Dave Bookbinder is the person that clients reach out to when they need to know what their most important assets are worth. He’s a corporate finance executive with a focus on business and intellectual property valuation. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries. 

Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers. 

He’s on a mission to change the conversation about how the accounting world recognizes the value of people’s contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company’s most valuable asset.”

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